Warner Bros. Discovery’s subscription streaming video service Max will officially launch in Turkey on April 15. The rollout includes the combination of WBD-owned Turkish streaming service BluTV, leveraging the platform’s local content portfolio with Max’s richer lineup of content.
Turkey becomes the 77th Max territory and marks a significant moment in the globalization of WBD’s streaming service that now has 116.9 million subscribers after adding 6.4 million in Q4 2024. As one of the most populous countries in the EMEA region, with more people than Germany, U.K, or France, the launch in Turkey presents a major opportunity to entertain and engage millions of new fans with high quality content across film and television from WBD’s world class studios.
Turkish subs will continue to have access to BluTV shows and series, while gaining access to HBO and Max Originals, upcoming seasons of BluTV’s local productions, exclusive new Turkish originals, and movies from Warner Bros. Pictures and DC Studios.
Subscribers will also have access to live sports from Eurosport, kids content from Cartoon Network and Cartoonito, live news from CNN International, a wide selections of discovery+ shows, and a slate of true crime and documentary series.
Local content highlights include the highly anticipated second season of “Magarsus,” which premieres on March 6, with upcoming episodes released weekly. The season’s final two episodes of the BluTV Original will then land exclusively on Max in Turkey on April 17 and April 24.
“Turkey is a key market as we take Max global,” Jamie Cooke, GM CEE, MENA and Turkey at Warner Bros. Discovery,” said in a statement. “This marks a significant milestone in fully integrating BluTV into Warner Bros. Discovery’s global portfolio.” Media Play News