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Trump-affiliated Samsung is looking for a US public affairs head

Posted on March 7, 2025March 7, 2025 by Newsbit

Samsung Electronics’ head of North American public affairs is expected to resign and it is looking for a successor with ties to U.S. President Donald Trump’s administration and the Republican Party.

Samsung is looking to replace the current person in the North American external relations role, Mark Lippert, who served as U.S. ambassador to South Korea during the Obama administration, and was hired by Samsung in 2022 while former President Joe Biden was in office, DongA Ilbo reported citing unnamed industry sources.

A Samsung spokesperson said it does not comment on speculation, while Lippert did not immediately respond to a Reuters request for comments. Reuters

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